GIANNI CHIARINI
Spring-summer 2022
What if there was only one color?
If there was only one shape or one musical note?


The new Marcella Club SS22 Campaign gives voice to the Manifesto of the most authentic and distinctive values of our community:
inclusivity, participation and sharing.
What if there was only one color?
If there was only one shape or one musical note?


The new Marcella Club SS22 Campaign gives voice to the Manifesto of the most authentic and distinctive values of our community:
inclusivity, participation and sharing.
The creativity of the four communication visuals is enriched by a handwriting feature that makes them unique and disruptive,
enhancing the different personalities and the strength of the group of women, portrayed in natural poses and spontaneous gestures.
The creativity of the four communication visuals is enriched by a handwriting feature that makes them unique and disruptive, enhancing the different personalities and the strength of the group of women, portrayed in natural poses and spontaneous gestures.
Next to them, witness to the story, Marcella bag in the new season variants:
LASER CUT, WOVEN, BEACH IS BACK, AFRICA MIX
Next to them, witness to the story,
Marcella bag in the new season variants:
LASER CUT, WOVEN, BEACH IS BACK, AFRICA MIX
Be yourself, spread your uniqueness.
#marcellaclub
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